Family-run and open all year since 1965
Hotel Rosa, three generations at the foot of the First Tower
Hotel Rosa is a family-run three-star at Via Lapicidi Marini 23, inside the walls of the Città at the foot of the Guaita tower. It has been open all year since 1965, with 18 parquet-floored rooms, views over the Montefeltro, a 24-hour desk and private covered and open-air parking, free if you book direct.
If you're driving and want to sleep inside the walls without paying for parking, this is the hotel I'd look at first. I'd book direct to get the garage free and send the number plate two days ahead, which is what they need to get you through the restricted traffic zone.
Before you go
What I would keep in mind
-
01 To save money
The garage is free if you book direct
The hotel offers its private parking, with covered garage spaces and open-air bays, at no charge to guests who book on its website, by email or by phone.
parking in San Marino -
02 My tip
Send your number plate two days ahead
From 09:00 to 19:00 the old town is a restricted traffic zone. To reach the garage you give your plate two days before and collect a paper pass at reception, leaving the car briefly in car park P6.
getting around San Marino -
03 Most beautiful
The Guaita, just round the corner
The hotel stands at the foot of the First Tower, between the old walls. You can be at the Guaita's gate before the tour groups climb up.
Guaita, San Marino's First Tower -
04 Money
No restaurant, but deals outside
The Rosa doesn't serve lunch or dinner. Instead it recommends restaurants in the old town where it has arrangements for guests, and its bar stays open until midnight.
where to eat in San Marino
What I would book
- Places to stayBooking.com The Rosa on your dates Compare with the hotel's direct rate, which also throws in the private parking. If the gap is small, book direct.
- Places to stayBooking.com Compare it with Hotel La Rocca, on the same climb Another family hotel a few steps away on Salita alla Rocca. No parking of its own, but refurbished triple and quadruple rooms.
Inside San Marino’s walls there’s one question that shapes half the trip, and it’s where to leave the car. Hotel Rosa has the easiest answer I’ve found in the Città, its own car park with covered garage spaces and open-air bays, free if you book direct. Add the fact that it sits at the foot of the Guaita and has been run by the same family since 1965, and you can see why it’s the three-star I’d look at first.
A family hotel below the First Tower
The Rosa is at Via Lapicidi Marini 23, between the old walls and right below the First Tower. The same family has run it for three generations, it has opened all year since 1965, and it bills itself as a Città three-star. In my view the location is its strongest card. You step out of the door and within a few minutes you’re at the entrance to the Guaita tower, which for me is the one of the three most worth your time. If you’re up early, you’ll have it nearly to yourself before the coaches arrive.
A curiosity. In one of its offers the hotel calls itself the highest in the Republic. Hotel La Rocca, a few steps away, says exactly the same about itself. I’ve no way of checking which of them wins on altitude, so I’m calling it a draw.
How does parking work at Hotel Rosa?
This is what sets it apart, and it pays to understand the routine, because between 09:00 and 19:00 only authorised vehicles may enter the old town. The hotel asks you to send your number plate and type of car two days before you arrive, or when you book if it’s last minute. On arrival you leave the car briefly in public car park P6 and walk 100 metres to the hotel, just past the Wax Museum. At reception you’re given a paper pass, and with that you drive up to its car park.
The private parking runs from 14:00 on the day you arrive to 11:00 on the day you leave, and it’s free if you book on the website, by email or by phone. If on a given day you can’t get in between 09:00 and 19:00 because of an event or a police order, the hotel gives you a public car park ticket and you drive up after 19:00. For anyone who’d rather keep things simple, the hotel mentions an agreed rate of €4 a day in P6 and P7, both 100 metres away. The general car park charges are in parking in San Marino.
The hotel claims it’s the only one in the old town with its own parking. I haven’t been able to check that hotel by hotel, but I can tell you that inside the walls nothing is scarcer.
The rooms and breakfast
There are 18 rooms, recently furnished, with parquet floors. All have air conditioning, satellite TV with foreign channels, free Wi-Fi, a phone, minibar, safe, radio and a private bathroom with a hairdryer. The hotel talks about views over the Montefeltro valleys, so when booking I’d ask whether the room faces the valley or the street.
Breakfast is a sweet and savoury buffet, with home-made cakes, doughnuts, biscuits, cereals, toast, cold meats, cheese and eggs. It’s the kind of breakfast that keeps you going until mid-afternoon, and in hilly San Marino that’s welcome.
No restaurant, and what that means
The Rosa doesn’t serve lunch or dinner. For both it points you to old-town restaurants it has arrangements with for guests, and the bar is open every day until midnight. I don’t see that as a drawback in a hotel inside the Città, where plenty of places are a short walk away. For picking a table, see where to eat in San Marino.
Reception is staffed round the clock. On request they’ll organise a transfer to San Marino’s bus station, and for a fee to Rimini airport and railway station, about 25 kilometres away.
Who it suits, and the alternative next door
I’d recommend it to anyone driving who wants to sleep inside the walls without paying for parking, to those who want the towers on their doorstep, and to people who value a family welcome over a grand lobby. I wouldn’t choose it if you need a restaurant on site or four-star services, which you’ll find among San Marino’s luxury hotels.
If the Rosa is full, a few steps away on Salita alla Rocca is Hotel La Rocca, also family-run, with rooms for three or four, though without parking of its own.
The Guaita, San Marino's first tower, on its rocky crag with its battlemented walls and the plain towards the Adriatic behind.
The cobbled wall walk climbs between battlemented walls and greenery towards the Guaita, its tower rising from the rock under a clear sky.
What Hotel Rosa offers
| Service | Details |
|---|---|
| Rooms | 18, with parquet, air conditioning, satellite TV, Wi-Fi, minibar, safe |
| Breakfast | Sweet and savoury buffet, with home-made cakes |
| Reception | 24 hours |
| Bar | Every day until midnight |
| Private parking | Covered garage and open-air bays, from 14:00 on arrival to 11:00 on departure |
| Transfers | To San Marino's bus station on request; to Rimini airport and station for a fee |
Details from hotelrosasanmarino.com, read on 29 September 2026. No fixed prices are published.
Driving to Hotel Rosa
| Step | What to do |
|---|---|
| Two days before | Send the hotel your number plate and type of car |
| On arrival | Stop in car park P6 and walk 100 m to the hotel, just past the Wax Museum |
| At reception | Pick up the paper pass for the restricted traffic zone |
| Then | Drive up to the hotel's car park |
If you can't get through between 09:00 and 19:00 for reasons beyond the hotel's control, it gives you a public car park ticket and you drive up after 19:00.
Test yourself
True or false?
0/3 Pick before you peek.
-
Hotel Rosa is outside the walls of the Città.
See the answer
False. It's inside, between the old walls at the foot of the Guaita, at Via Lapicidi Marini 23.
-
To drive to Hotel Rosa between 09:00 and 19:00 you need a pass.
See the answer
True. The old town is a restricted traffic zone during those hours. The hotel issues a paper pass at reception if you've sent your plate two days ahead.
-
Hotel Rosa has been open for less than ten years.
See the answer
False. It opened in 1965 and has been run by the same family for three generations.
Map
Where Hotel Rosa is
Every number opens its guide. The towers sit on the ridge, the city beside them and Borgo Maggiore below, linked by the cable car.
Map data © OpenStreetMap contributors (ODbL)
- 1The Three TowersTwo open inside, the third only from outside
- 2Guaita TowerAn 11th-century fortress that was a jail until 1970
- 3Cesta Tower and Arms MuseumThe top of Mount Titano, at 755 metres
- 4City of San MarinoWorld Heritage since 2008
- 5Montale TowerNo ticket, no hours, no pass
- 6Borgo MaggioreA cable car to the capital every 15 minutes
- 7Witches' PassageAbout 200 metres of battlements, no ticket
- 8Palazzo PubblicoClosed for restoration in 2026
- 9Changing of the guardNo timetable in any reliable source
- 10Basilica of Saint MarinusNeoclassical, begun in 1826, free to enter
- 11Mount Titano755 metres at the top of the Cesta
- 12MuseumsOne €11 ticket, seven venues
- 13State MuseumOpen to the public since 1899
- 14San Francesco Art GalleryIn the Franciscan cloister since 1966
- 15Torture MuseumMore than 100 original instruments
- 16Cable car (funivia)Closed from 21 to 23 October 2026
- 17Quirky museumsThree private museums with their own websites
- 18Stamp and Coin MuseumStamps since 1877, on the €11 pass
- 19National GalleryOpened on 7 July 2018
- 20ValdragoneA curazia of Borgo Maggiore
- 21San Giovanni sotto le PenneA curazia of Borgo Maggiore, below the towers
- 22Medieval DaysJuly, the old town and free entry
- 23Christmas28 November to 6 January, with a caveat
- 24Hotel TitanoOpen since 30 September 1894
- 25Grand Hotel San MarinoA hot tub on the third-floor terrace
- 26Hotel RosaFamily-run and open all year since 1965
- 27Hotel Crocenzi1 km from the cable car, 3 km from the old town
- 28Hotel La RoccaNot the Rocca, but on the road up to it
- 29Porta San FrancescoA guard post since 1361
- 30Cava dei BalestrieriThe crossbowmen's range since 1965
- 31MapNine castelli in 61 km²
- 32Teatro Titano2026-27 season from 22 October
- 33Church of San QuirinoOn the 5-cent coin
- 34Trenino Bianco AzzurroRimini to the City, 1932 to 1944
- 35Consolazione SanctuaryConsecrated on 11 June 1967
- 36UniversityCreated by law on 31 October 1985
- 37PrisonEmpty on the day the European inspectors arrived
- 38Piazza della LibertàIt used to be called the Pianello
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Frequently asked questions
Where is Hotel Rosa in San Marino?
At Via Lapicidi Marini 23, inside the walls of the Città, at the foot of the Guaita, the First Tower. Public car park P6 is 100 metres away.
Does Hotel Rosa have parking?
Yes, private, with covered garage spaces and open-air bays, free if you book direct on its website, by email or by phone. The hotel says it's the only one in the old town with its own parking.
How many stars does Hotel Rosa have?
Three. It's a family hotel with 18 rooms, run by the same family since 1965.
Does Hotel Rosa have a restaurant?
No. It serves a sweet and savoury buffet breakfast and has a bar open until midnight, and for lunch and dinner it recommends old-town restaurants it has arrangements with.
How do I drive into San Marino's old town if I'm staying at Hotel Rosa?
From 09:00 to 19:00 the old town is a restricted traffic zone. Send your plate to the hotel two days ahead, leave the car briefly in P6, collect the paper pass at reception and drive up to the hotel car park.
Is Hotel Rosa open in winter?
Yes, it's open all year, according to its website.
By
Tourism graduate with a master’s in Tourism Management and Planning from the University of Málaga, who has travelled across Europe. He writes every guide from official sources and his own judgement.
Published on . Facts checked on .
Sources
Photos: © Ra Boe / Wikipedia (CC BY-SA 3.0 de); Terragio67 (CC BY-SA 4.0); trolvag (CC BY-SA 3.0), via Wikimedia Commons.